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Buyer Programme

Meet the Right People. Make the Right Deals

Buyer Programme

The MIFB 2026 Buyer Programme is an exclusive initiative tailored for qualified trade buyers, offering curated business opportunities and meaningful industry connections.

This programme provides a high-value, time-efficient experience through guaranteed, pre-scheduled meetings with verified exhibitors across the food and beverage industry. Each meeting is carefully matched to ensure every connection is relevant, purposeful, and business-focused.

Buyers will gain early access to emerging products, industry innovations, and new sourcing opportunities, while exhibitors engage with verified decision-makers actively seeking business partnerships.

Top Reasons to Join the Buyer Programme

This isn’t just another trade show visit. It’s a strategic sourcing experience designed to maximise your ROI and save time through targeted, high-impact engagements.

Here’s why top F&B buyers choose MIFB:

01
Meaningful Connections, Maximised Efficiency

Skip the guesswork - as a buyer, you’re matched with exhibitors who align with your sourcing needs, saving time and ensuring every meeting has real business potential.

02
Limited Spots, Exclusive Privileges

With limited slots available, qualified buyers will gain access to exclusive, buyer-only privileges with curated experiences designed to enhance your sourcing journey at MIFB 2026.

03
Strengthen Your Supplier Network in Just 3 Days

Build relationships that matter - with serious sellers ready to meet your procurement requirements face-to-face.

04
Get More Done with Less Effort

From scheduling meetings to post-show follow-up, the Buyer Secretariat and event app make your experience smooth, efficient, and impactful.

Buyer application to be opened in 2026.

Buyer Privileges
  • Subsidised return airfare (Eligible for selected buyers only)
  • Complimentary hotel accommodation near the venue
  • Pre-arranged, personalised business matching meetings with relevant exhibitors
  • Exclusive access to the Chef Table for immersive tasting and product demonstrations with innovative products, only for buyers
  • Buyer / Exhibitor Lounge Access for focused meetings and networking
  • MIFB Event App access for additional product sourcing, meeting schedules, and updates
  • Invitation to the Official Opening Ceremony

*Terms and conditions apply. Participation is subject to qualification and approval by the Organiser.

Application Process
  1. Buyer registration for MIFB 2026 is now open. Interested applicants are invited to submit their registration by completing the form via the button below.
  2. Upon submission of your application, an acknowledgement email will be sent to confirm that your registration has been received and is currently under review.
  3. Our Buyer Secretariat will carefully evaluate each application, and within seven (7) business days, applicants will receive a confirmation email informing them of their application status and buyer eligibility.
  4. Successful applicants will subsequently be guided through the next stages of the programme, including meeting coordination and participation arrangements for MIFB 2026.
  5. Interested applicants are invited to register as buyers by completing the registration form via the button below.
Eligibility Criteria

The MIFB Buyer Programme is open to qualified trade buyers and industry professionals who play an active role in sourcing, procurement, or purchasing within the food and beverage (F&B) industry.

To qualify, applicants should meet the following criteria:

  1. Be a decision-maker or key procurement influencer within their organisation.
  2. Represent a company with defined sourcing needs that align with the offerings of MIFB exhibitors.
  3. Operate an active business in the food and beverage industry, either in Malaysia or in international markets.
  4. Commit to a minimum number of pre-arranged business meetings during the exhibition.

  5. Represent a company with a monthly procurement range within one of the following categories:
      • Range A: USD 50,000 – USD 100,000
      • Range B: USD 100,000 – USD 500,000
      • Range C: Above USD 500,000
  • Be actively involved in organisations operating within the following sectors:
      • F&B Manufacturers
      • Retailers
      • Hypermarkets and Supermarkets
      • Convenience Stores
      • HORECA (Hotels, Restaurants, Caterers)
      • Distributors
      • Importers
      • Other businesses within or supporting the F&B supply chain
  • Have clear sourcing objectives, such as exploring new suppliers, purchasing products, or identifying technologies and services at MIFB 2026.
  • Submit a complete application which will be reviewed and approved by the Organiser.

    If you meet the above criteria, we invite you to apply and experience a smarter, more personalised way to source, connect, and grow at MIFB 2026.
Join hundreds of pre-qualified buyers at MIFB 2026 and experience a smarter, more personalised way to connect, source, and grow your business.

Registration closes by 31 May 2026.

OFFICIAL REGISTRATION OPENS IN 2026
Sign up to our email newsletter to get the latest updates
For more details, kindly contact Mr. Ray Lim at [email protected] for further information.

Benefits for Trade Buyers

Before The Show

01 Personalised invitation to MIFB 2026.

02 Special title as “Trade Buyer” attached to their profile on the event app.

03 Early access to Event App to set up a profile early and get first dibs on scheduled meetings.

01
During The Show

01 Personal registration leads to dedicated 1 to 1 business matching.

02 Access to the MIFB 2026 VIP lounge for the duration of your visit - a relaxing space to review the day with free Wi-Fi.

03 Dedicated service at Buyer’s Counter.

04 Complimentary refreshments throughout the day, including lunch and afternoon tea.

05 Meeting space facilities at the Business Matching lounge.

06 Reserved seats at any of the Knowledge Programme sessions (available on a first-come, first-served basis).

07Access to highlight events such as the Opening Ceremony and Networking Session.

08 Guided tour through the show together with the Guest of Honour of our Opening Ceremony.

02
After The Show

01 Post-show report and statistics about the show

02 Matchmaking events throughout the year.

03 Exclusive networking events/ seminars/ workshops throughout the year.

03

How to register to be invited?

01Register

Register as a visitor here. Please select “YES” on question 5.

02Selection

Once you have been selected, you will receive an email invitation from us and our team will begin to work with you on facilitating your buyer experience.

For more information or enquiries, kindly contact us at [email protected]

Download MIFB 2026
Event Brochure

Get an overview of MIFB 2026, including:

  • Key event statistics
  • Who exhibits and who attends
  • Malaysia’s growing F&B opportunities
  • Attendee demographics and product interests
  • Highlights beyond the show floor and exhibition packages

Everything you need to plan your best MIFB experience.

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