About MIFB
ABOUT MIFB
MIFB: Malaysia’s Premier Food & Beverage Trade Event
At the Malaysian International Food & Beverage Trade Fair (MIFB), we proudly reign supreme in the realm of culinary commerce within Malaysia, casting an imposing shadow across Southeast Asia. MIFB is an unparalleled platform, where businesses of all sizes could showcase their offerings to a global audience and gain unparalleled insights into the ever-evolving world of F&B trends and groundbreaking innovations.
MIFB aims to captivate with a diverse lineup of exhibitors, featuring both renowned F&B giants and dynamic startups that are reshaping industry norms. Visitors will find themselves at the forefront of product launches and industry trends, while benefiting from the wisdom shared by industry experts.
MIFB is an indispensable rendezvous for anyone navigating the dynamic world of food and beverage. It offers an invaluable opportunity to acquire knowledge, expand your network, and nurture the growth of your business.
25 Years of F&B Trade Connections
The Malaysian International Food & Beverage Trade Fair (MIFB) stands as Malaysia and ASEAN’s premier trade event for the industry, serving as the strategic gateway to one of the world’s most dynamic markets.
For over a quarter of a century, we have been the trusted platform connecting the entire F&B value chain, bridging the gap between international innovation and regional demand to foster a truly borderless trade environment.
Celebrating 25 Years of F&B Trade Connections, MIFB has cemented its reputation as the essential meeting point where the global industry converges. We have grown alongside the market, evolving from a simple trade floor into a comprehensive ecosystem that empowers businesses – from established giants to disruptive startups – to navigate the complexities of the modern marketplace with confidence.
In 2026, MIFB continues this powerful legacy as the ultimate platform where business happens. It remains the definitive place to connect, collaborate, and catalyse growth, offering stakeholders an invaluable opportunity to forge strategic partnerships and expand their footprint across the rapidly evolving world of food and beverage.
Future-Ready F&B: Powering the Next Wave
In 2026, we are moving forward with a renewed purpose under the theme “Future-Ready F&B: Powering the Next Wave.” This marks a strategic evolution for MIFB, shifting from a traditional trade showcase to a proactive launchpad designed to support the industry’s transformation. Our focus is on momentum – accelerating the journey for agile startups, homegrown producers, and innovators as they accelerate from concept to market.
This direction goes beyond simple adaptation; it is about creating tangible pathways for business growth in a changing world. By spotlighting breakthrough technologies and sustainable practices, MIFB 2026 aims to strengthen Malaysia’s position as a regional trade hub and open new avenues for export. We invite you to join us as we empower the next generation of brands and prepare the entire value chain to thrive in a Future-Ready F&B ecosystem.
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Click here to register as a visitor to MIFB 2026 and China-ASEAN Expo 2026
Download the Event App from your Google Play Store or Apple App Store or search for “MIFB 2026” in either stores. Log in using the registered email address and/or request for a magic link on the sign in page.
Alternatively, you may access the desktop version here.